The 15 countries with the most cultural influence

Some countries wield massive cultural influence around the world because of their entertainment industries, languages, cuisine, fashion and ideas.

Italy

Rome, Italy at the historic Roman Forum ruins at dusk.
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Italy will forever be known as the epicenter of the Roman Empire and the Renaissance period. The country’s history and influence can still be felt worldwide through art, architecture, and design.

Italian food (pizza, pasta, coffee, wine) is devoured daily by millions around the world. From luxury brands around the world continuing to take fashion cues from Milan, Italy sets the standard for high fashion and even automobile design with brands like Ferrari and Lamborghini.

France

Woman in Red Beret Enjoying the Eiffel Tower View
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France has historically been considered the world leader in high culture, fine arts, philosophy, and cuisine. Paris is considered the global fashion capital, influencing seasonal trends and luxury goods trends worldwide. Additionally, the French language, movies, and culinary style have a widespread impact,

United States

hollywood-sign
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Hollywood movies, music streaming services, and television dominate worldwide. You can find American consumer goods, software services, and athleisure attire integrated into someone’s everyday life in nearly every country on Earth. No country exports more elements of today’s popular culture than the U.S., whether it’s fast food or rap music.

Japan

Set of traditional Japanese sushi and rolls angle view with soy sauce and wasabi on dark black rustic slate. Sushi with salmon, tuna, shrimp
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Japan seamlessly blends traditions such as tea ceremonies and Zen-influenced aesthetics with futuristic pop culture. From anime and manga to globally recognized video game franchises, Japan’s expansive media exports have garnered immense and dedicated fandoms worldwide that span many generations.

Japanese cuisine, focused around sushi, ramen and precision dining experiences, has also spread worldwide.

United Kingdom

Prince William with Kate - the British Royal couple in front of the Brandenburg Gate, Berlin.
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The UK maintains a far-reaching cultural influence as a result of the spread of the English language, classical literature, and prestigious educational institutions. British popular culture has reinvented itself numerous times to change the course of world history with memorable bands, blockbuster movie franchises such as James Bond and world-renowned theatre.

The global fascination with British royalty and the English Premier League football keeps the UK’s soft power exceedingly strong today.

Spain

BUNOL, SPAIN - AUGUST 28: La Tomatina festival - tomatoes madness in August 28, 2013 in Bunol, Spain. Battle of tomatoes at street of city
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Spain’s cultural influence can also be seen through its art history, famous architecture and its general zest for life. Birthplace of the Spanish language, which is spoken by over 500 million citizens worldwide, Spanish literature, music and films are major international exports.

Its globally loved tapas culture, successful sports franchises and beloved regional holidays contribute to Spain’s strong tourism industry.

South Korea

Traditional Korean kimchi jjigae hot soup or stew with egg yolk in black rustic bowl on dark background top view
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Fuelled by the global phenomenon that is known as Hallyu, South Korea has risen to pop-culture juggernaut status within just a generation. K-pop bands, award-winning films and binge-worthy dramas regularly shatter international viewing records and set youth culture trends around the world.

Add in the worldwide success of K-beauty skincare and Korean cooking, and the country’s cultural influence is stronger than ever.

Germany

CUXHAVEN, GERMANY - OCTOBER 26, 2020: new BMW cars for export at seaport terminal
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Germany’s wealth of cultural capital is founded on centuries of classical music, philosophy, and engineering innovation. The nation has influenced genres from Bach and Beethoven all the way up to today’s electronic music with its internationally renowned sound design and club scenes.

German efficiency in design, literary history, and famous automobile brands are also hugely respected around the world.

India

Portrait of Three Expressive Young Indian Dancers Performing Folk Dance Choreography in an Ancient Temple. Women in Traditional Clothes Dancing Bharatanatyam in Colourful Sari
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Home to Bollywood, the largest film producer in the world, and a massive music industry with influence across its widespread diaspora, India has an immense cultural influence.

Yoga, meditation, and Ayurvedic health practices have been integrated into Western daily health routines for centuries. Spices, elaborate foods, and colorful fabrics are also prominent in Indian culture.

China

Colorful dragon statue morning sunrise against blue sky Chinese new year Nakornsawan Thailand
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China has one of the oldest civilizations known to man. China provided many gifts to the world, including philosophy, medicine, art and architecture.

Currently, Chinese cuisine, martial arts, and ancient landmarks continue to fascinate people from around the globe. Chinese digital platforms, mobile gaming, and modern art are helping China grow its cultural influence by leaps and bounds.

Greece

Aerial view of the beautiful greek island of Symi (Simi) with colourful houses and small boats. Greece, Symi island, view of the town of Symi (near Rhodes), Dodecanese.
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Home of Western democracy, philosophy, theatre, and the Olympic Games, Greece gave birth to ideas that still shape society today. Greek architecture and mythology can be seen around the world through various countries’ literature, movies, and park designs. Greece today attracts millions with its Mediterranean diet, healthy living, and beautiful islands.

Mexico

Mexican festive food for independence day independencia - around mexican flag. Top view , Yellow background
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Mexico’s dynamic culture is known around the world for its rich indigenous past, vivid art and traditions, and lively personalities. Mexican food is UNESCO-recognized as intangible cultural heritage of humanity and is one of the most popular and widespread cuisines on the planet. Folklore, holidays, music, and famous filmmakers from Mexico have also gained international recognition.

Brazil

Carnival, performance and woman with samba for dance, parade and event in Brazil. Happiness, female dancer and celebration in city with creative fashion, confetti and music for tradition and culture
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From its dynamic spirit to its legendary beats and feverish enthusiasm for life, Brazil is a country that demands attention. Brazilian music like Samba and Bossa Nova, as well as the famous Brazilian Carnival that takes place every year, have made huge inroads on an international scale. Brazil has become synonymous with football fandom and beach culture.

Thailand

Women beautiful in traditional Thai attire delicate pink flower in her hand image evokes a sense of grace, heritage, and timeless beauty, showcasing traditions and fashion of Thai culture concept.
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Thailand punches well above its weight when it comes to soft power. Its influence is mainly attributed to the Thai hospitality experience, street food, and healing traditions.

Thai food is enjoyed in almost every cosmopolitan city around the world. Known for spicy dishes with a perfect balance of sweet, sour, salty, and spicy flavors, it’s beloved by many. Thai massage, beach-ready tropical getaways, and martial arts such as Muay Thai are also highly popular internationally.

Turkey

A street view in Tarsus Old Town, Mersin. Tarsus is one of the most important touristic Town with many old buildings in Turkey.
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Situated on the crossroads of East and West, Turkey offers an enchanting mix of Ottoman history, Islamic artwork, and Mediterranean culture.

Turkey’s flourishing television industry churns out series called Dizi (Turkish drama) that captivate hundreds of millions of devoted fans throughout the Middle East, Europe and Latin America. Known for its Turkish coffee, intricate rugs and iconic architecture, the country wields huge transcontinental cultural influence.

Sources: Please see here for a complete listing of all sources that were consulted in the preparation of this article.

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